You need to ask yourself what you want from your agency so that then you can structure it accordingly. Here we look at the different types of agency so that you can decided what you want.

You need to understand how to cash flow your agency withouth bank over drafts etc. Here we look at how you create products which will cash flow the company while you pitch for bigger deals etc.

A "Value Sales Ladder' enables agencies to generate leads and then sell to them on a variety of levels. Deploying one will revolutionise your agency helping you get new clients with ease and monetise them in a multitude of ways.

You need to stop thinking of straight foward campaigns or design as your products. Here we look at a multitude of ways you can sell your skills and the reasons why you want to sell them in this way.

Step by step walkthrough as I show you how to set up WordPress and WooCommerce so that you can run an ecommerce store from it.

Also attached is a document with a list of plugins you need to secure WordPress.

Mid range products that cost from 500 to 5000. These are sold via the 'Lead Generation System'.

Understanding churn is vital if you want to remain in business and grow your agency.

Standard Operating Prodcedure to set up 'cash flow' services, VSL and mid range (5K +) services for SMMA, UI/UX, PPC/SEO etc agencies.

This course is predominantly focused around in bound marketing. You will require a sales funnel to be able to convert the leads that are generated.

Here we look at the basics of building a sales funnel.

Live demo building out a sales funnel using 'Get Response'. Once you understand one CRM tool you really understand all of them as they are all pretty much the same.

How to build a lead generation system that will generate you thousands of leads for mid to high ticket prices services

Lead generation and sales funnel SOP.

After you watch this you should understand how to acquire customers via social media will probably realise why your previous attempts havent really worked!

How to acquire clients from LinkedIn. This doesn't involve adding a million people and then having them ignore your sales pitch first message!

This system will work quite quickly to start generating a healthy amount of leads which you can then convert to customers.

Facebook is one of the best platforms ever to generate customers. Here we show you how.

Instagram is a great tool to show case your skills and get clients.

Twitter requires a certain methodology to get clients and here we show you how to do it.

Standard Operating Procedure for client acquisition on social media.

Relationship based selling is where you typically get your big clients from. In this video I break down the basics of how you do this.

Break down of how to set up each type of relationship based selling system.

You need a presentation which you will give to audiences. If you use this blueprint you will generate high ticket value leads (5k plus per month customers).

I spent two years doing talks and earnt zero money from them until I realised how to do them and this works!

Complete SOPs for each form of 'Relationship Based Sales'.

Business networking is a really good way to build a network of contacts that will either buy services off you or refer business to you. Here we break down the basics.

Basic networking strategy.

Business referrals can be one of the best sources of constant leads. Here we look at how to set this up.

How to get your referrals booming!

Strategic partnerships come in many forms and can really help you create a constant cash flow.

How to set up strategic partnerships.

I hate speaking at live events thing is it can be amazing for getting customers.

How to make big money from event speaking!

Guest blogging is amazingly effective at lead generation and can continue producing years after the blog post was written.

How to do guest blogging and generate massive amounts of customers!

This is where you can have a stall at an event and show off your products. This guide will help you generate money from doing these.

How to operate doing industry events.

Ambassador programs is quite a wide remit covering non-executive directors to affiliates. These are all very good at bringing in big business.

How to run a successful ambassador program.

Social media influencers aren't just celebrities from 'Love Island' who are posting discount coupons for protein powder. They are where you can pick up very high level clients.

Here I show you how to get business from sites like Upwork and People Per Hour.

Standard operating procedures for Upwork, People Per Hour, BeHance and Freelancer

If you want to win big deals you need to pitch in a structured way and that starts with writing a 'Product Requirements Document'. Here I show you how. and why you write it and how it fits into closing the deal.

Here I go through step by step on how to write out a proposal.

This is a a proposal I used to get a £27k affiliate platform build deal.

Standard Operating Procedure for closing high ticket clients. 

Call template and PRD gathering template

It is vital that you have a well defined delivery process. This ensures the customer gets what they want and you get paid. Here I show you a 3 part process that does just that.

Complete end to end sales and delivery SOP.

Here I go through the systems you need in place for onboarding and the process you need to do to ensure a smooth delivery of their service.

It is really important you get this right as you will need to keep the client engaged so that they are easy to work with and so that they understand how you are going to deliver their product.

Client onboarding and project management SOP.

Free consultation / strategy call sales system.

Call script and SOP.

Hero story webinar. This type of webinar is high effective at generating clients.

Create tutorial webinars like this to help generate leads and get the leads booking in calls to talk to you.

How to create content that your target audience will engage with.

How to use Chat GPT to generate lists of content that your audience is researching.

Hero Story and Webinar SOP

How to take on staff without risk and grow your business.

This strategy is used to acquire high-ticket customers via PPC. This is typically for deal of over 10k per month.

Here I show you how to generate the keywords for your campaigns, assess if there is demand and evaluate what to pay per click.

60% of your sales will come from leads being re-targeted. Here I show you what content to use and where to put it.

This is a list of the meeting you will need to have to secure high ticket contracts. Here I show you how to prepare for them.

High ticket lead generation with keywords SOP.

The fastest growth agency at the moment and excellent for entry level agency owners as it is the easiest for customer acquisition and service delivery.

Here I show you how to identify your target audience and assess which one you will make the most money from.

Here is how you evaluate how much you are going to charge your clients.

Here I show you how to acquire customers via automation on social media and cold calling.

Introduction to the world of 'Low Ticket' agencies!

Low ticket is an agency business model that is the perfect starting point for people fresh into agencies. It will give you the experience to then be able to move up the agency ladder and pitch for large deals whilst also cash flowing your ag

How to choose a niche for low ticket.

How to create services and packages for clients for a low-ticket agency.

Lead generation and client acquisition for a low-ticket agency.

Service fulfilment for a low-ticket agency.

An introduction to 'Mid Range' agency work.

Strategy overview of running a mid-range agency.

How to choose a niche for a mid-range agency.

How to create agency services and packages for a mid-range agency.

Lead generation and client acquisition for a mid range agency

How to deliver services to mid-range clients. These services are usually priced between 500 - 5k per month.

An introduction to 'High Ticket' agency work.

Strategy overview of 'High Ticket' agency. 

How to choose a niche to work in when doing high-ticket agency work.

'High-Ticket' deals are secured using 'Request For Proposal' (RFP) which are issued by corporations. Here I show you how to get onto a company's 'Preferred Supplier List' (PSL) and then submit RFPs.

Requests For Proposal (RFP) is how big companies put out tender offers via their procurement portal. Here I work you through the user flow from lead to contract signed.

Here I go through and show you the process that companies carry out to create a 'Request For Proposal'. You need to understand this so that you can then create your response accordingly.

You will need to hold discovery calls with each stakeholder. Here I show you what questions you need to ask to get the results required to enable a successful pitch.

Here is breakdown a list of the documetation you need to create before you pitch a client for a high ticket contact.

How to deliver a perfect pitch to a client for 100k per month contract.

How to set up advertising on Facebook to generate inbound lead and customers.

You need a website. Here I go through step by step how to set up on 'WordPress'.

How to set up your ecommerce packages.

How to create a hero story webinar presentation.

How to create webinar tutorials.

Using a 'Free Website Audit' service will generate you hundreds of free inbound leads per day. Here I show you how to set this up.

Here I show you how to set up your email sequences to help you convert the leads generated from the 'Free Web Audits' on autopilot!

The basics of setting up the relationship marketing systems.

Creating a 'Free Consultation/Strategy' call and how to make it a success.

Preparing to pitch a client and the follow up.

Brief overview on onboarding clients and contracts.

This is a step by step tutorial showing you how to set up a value sales ladder, product range, lead generations system and sales funnel for a social media marketing agency.

Here I show you how to create a product requirement document and a proposal for a social media campaign.

Step by step walkthrough on how to write out an SMMA proposal.

This is a step by step tutorial showing you how to set up a value sales ladder, product range, lead generations system and sales funnel for a design agency.

How to write a PRD for a Design agency.

How to write out a proposal for a design agency.

This is a step by step tutorial showing you how to set up a value sales ladder, product range, lead generations system and sales funnel for a PPC/SEO marketing agency.

Here I show you how to create a product requirement document and a proposal for a pitch for a PPC/SEO agency.

How to create a proposal for a PPC/SEO Agency