I am going to let you in on a little secret on how free courses like this one are used to sell premium courses.
'Proof Of Concept' is where you show someone on a small scale that something can work on a big scale. This is basically what a free course is. You are showing an end user that you can add value on a small scale so that they upgrade to the paid version.
Personas are vital when it comes to product development and marketing. Here I show you the basics of creating them.
All sales have the same structure. Here I break down what it is.
You need to get identification with the end user hence you sell the 'problem' not the 'solution'.
'Gamification' is the science behind why games are addicitive. Here we look at that sciene and how we can bring it over to the sales process.
Here we look at various elements of psychology and how they can be deployed in the sales funnel.
Bas UX destroys the converstion ratios of over 80% of all sales funnels. Here I show you what you must not do.
The engagement period for selling a car is longer than selling a cup of coffee at Starbucks. You need to be aware of the time required to engage with a client before they will buy or you will either push for the sale to fast or wait to long.
The all important how to close a sale!
An overview of our sales system and how it can benefit you.